Comvita has been a New Zealand – China success story. Since entering in 2004, they have grown their China business into over 400 stores; Asia now makes up over 30% of its revenue.
At the spotlight event, Comvita addressed the strategy they took to enter into China’s fast moving consumer goods market and detailed the challenges they faced and are facing. The event attracted key people within the industry and sparked some interesting discussions. Meanwhile, those not as embedded in the industry received complimentary Comvita lozenges to help out with the flu season!
Julie Chadwick shared her vast experience with investors and media relations in a presentation delivered with great humour. Following her, Ronnie Butt gave a sincere presentation about his knowledge of the Chinese market and shared some lessons from his decade in the country.